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Have We Reached Peak  VOIP PBX?

11/18/2019

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There has been a lot of talk over the past few years about "peak smart-phone". The theory being, that although there is no limit in potential technological advancements, there is a limit in it's practical applications. You can text, e-mail, stream and play HD videos with no lag time on existing smart phones, and the newer generations only seem to offer incremental improvements of questionable value (the impending roll out of 5G may grant a temporary reprieve to smart-phone manufacturers from "peak smart-phone".

In a similar vain, it seems fair to question whether we have reached "peak VOIP". Initially, hosted VOIP captured the attention of many with features that did not exist using a traditional PBX system. some features only available with costly hardware, were now within the reach of even the smallest businesses (call ques, call barge, hunt groups, reporting). While other features such as advanced call forwarding, remote phones, mobility,  video, Outlook integration,and CRM integration didn't exist at all with traditional PBX systems.

While not all providers offer all of these features, it is not because of a lack of technological advancement. The technology exists, and much of it is open source. Some providers don't offer the advanced features because they choose to focus on small businesses which do not require all of the advanced options.

While technology is always advancing, additional features does not necessarily improve a product, as it can also detract ease of use by creating clutter in the user experience. Peak VOIP will be reached when their is an equilibrium between the product features and ease of use. Have we already reached that point?

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    Sam Petegorsky has over a decade of experience in both the secondary IT hardware market and telecom consulting.

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